Paolo Nero is the new brand of Gitex Srl, the historic company founded by Carlo Galano, whose goal has always been the exaltation of Made in Italy. The great work, of authenticity and passion, of new ideas, together with the fundamental contribution of the designers, has meant that the production was exported and appreciated all over the world. Artisan tradition, quality, style, technology and experimentation are just some of the values on which Gitex wanted to draw attention. Fundamental, again: environmental protection, sustainability and ethical and conscious consumption. Thus was born Paolo Nero, the new “Friendly” brand, for a greener and waste-free fashion. Cashmere and cotton yarns give life to garments that are always glamorous, to be worn on any occasion. Perceptible softness to the touch, intense colors, attention to detail, unmistakable design, are together the essence of the Paolo Nero collection.