In 1986 driven by a constant search for elegance and dedication to work, Michele Lopriore opened his first store in Piazza Cadorna in Milan. The store was named Giada after his newborn daughter. Determination and passion have led Lopriore to open nine more stores in Lombardy and even beyond Italian borders. Today Michele Lopriore is joined by his son Mike and Giada. For Mike and Giada, the greatest satisfaction is to see the Michele Lopriore brand perceived as an ambassador of style and a vision of elegance, edginess and the unconventional. In nearly thirty years, the brand has always maintained Michele's natural inclination to merge the trend of the season with class. Michele Lopriore appeals to the cosmopolitan, open and charismatic woman. The Lopriore brand rises from the key qualities that underpin all the activities of the company: curiosity, passion, and tenacity. These characteristics combined with deep know-how guarantee excellence. Made in Italy assures quality in materials and workmanship.