ROSSO35

Classic yet contemporary ready-to-wear for naturally confident women


If the universe is chaotic, the world of Rosso35 is contained and harmonious. The brand’s inspiration is rooted in discovering that balance between two ways of being: classic and contemporary. Classic, so that it may last. Contemporary, because it is able to adapt to current trends. In every creation, past and present blend knowingly in order to obtain a degree of elegance that will never fade over time. The woman who chooses Rosso35 clothes is self-assured and secure in her inherent femininity. She never needs to flaunt who she is because she owns it naturally.

The Rosso35 woman prefers subtlety and discretion while remaining confident that she will not pass unnoticed. The Rosso35 woman is stylish, sophisticated, yet unpretentious, enabling her to express her inner qualities as she sees fit. This is a woman who is not subject to trends but knows how to arrive tastefully, inherently distinguished, elegant, and on- point, no matter the occasion. Rosso35 collections are designed to accompany this self-assured beauty day in and day out, in any situation. The brand emulates a unique, distinctive style. The lines are softly geometrical, rigorous in their dedication to simplicity. Bold and contrasting color combinations give way to stripes and soft hues.

A rethinking of design that is frequently renewed; a process that contemplates the texture of fabrics with the goal of enhancing each cut and stitch. The patterns in the Rosso35 collection evoke a sense of order and neatness and feature symmetries that are never predictable and always carefully studied. And thankfully, Rosso35 loves color and knows how to skillfully tap into its brilliance without ever overdoing it. Every chosen shade is expressed at its best and enhanced to its limits. Rosso35 knows the relaxing effect of white and the enchantment of contrasting hues. The brand delights in experimenting with new combinations, unexpected yet enticing.

The Rosso35 collection prefers lighter natural tones, a reflection of the Italian landscape, channeled in infinite degrees — from the rich blue of the water and the subtle off-white of a seashore to the brilliant yellow and orange of a setting sun. Each item is an inspiration, a reflection of the Rosso35 workshop located in Genoa, Italy, historically one of the most important ports on the Mediterranean. Rosso35 is rooted in skilled tailoring practice. The result of an unwavering commitment to Made in Italy excellence and technology innovations. A tradition that has enabled the brand to employ the finest craftspeople and streamline the entire production process.

Rosso35 remains committed to the production of high-quality made-to-wear womenswear. Each item in its collection, and the woman that wears it, benefits from this approach — a way of doing business based on precision and utmost care in every detail. The result is elegance combined with comfort. Rosso35 is the reflection of the woman who selects it. The brand prides itself on an understated approach. The designers and creators of the brand choose to remain in the background and prefer their commitment to teamwork and design speaks for itself.